Bioland

Bioland, Germany's largest organic association, commissioned 21TORR to modernise its digital infrastructure in order to meet growing complexity and future requirements. The aim was to update the existing Typo3-based website and its outdated isolated solutions, with a clear focus on attracting new association members. The new website, based on Next.js and a headless CMS, offers a scalable design system that centrally bundles all relevant information and provides tailor-made user guidance for all interested parties. Bioland offers around 800 events annually. For an optimal user experience, the event booking tool doo was seamlessly integrated into the website. The website handles high-quality communication, while the actual booking is done directly and without media discontinuity via doo's services. MeinBioland serves as a central service point for members, and Bioland Fachverlag is now directly integrated with its own news section. The result is a future-proof digital platform that promotes knowledge transfer as an ecosystem and promises an excellent user experience.