Indie Witney

Indie Witney is a retail brand that forms part of a local initiative to promote the town of Witney’s independent businesses across hospitality, retail, recreation, and well-being services. Their target audience is people who want to shop local and support small businesses in the Witney area. The project implementation resulted in new cutting-edge brand exposure and a website that promoted different businesses in a carefully chosen listing in less than six weeks. Ridgeway used Next.js and Storyblok’s seamless API-driven integrations with a CDN and search powered by Azure to offer wider foundations and additional AI roadmap capabilities with mapping via Mapbox.